General Motors
Africa and Middle East Operations Consumer Privacy Statement
Last updated: April 2025
View and print our entire Africa and Middle East Operations Consumer Privacy Statement (PDF)
We envision a world with zero crashes, zero emissions and zero congestion. To achieve this bold vision, evolve our vehicles, and create safer experiences for you and others, we collect information about you and the world around you that we need to power the products and services we offer, to improve your experience in your vehicle, and to advance future technologies like electric vehicles and autonomous driving.
We are committed to providing you with a trusted experience and respecting your privacy when it comes to personal information. When we say Personal Information, we mean information that identifies, relates to, or could reasonably be linked to you.
This Privacy Statement includes details about:
- Personal Information we collect from and about you
- How we use this Personal Information to deliver products and services, keep vehicles and roadways safe, and innovate and evolve our vehicles for the next generation
- How and when we may disclose Personal Information, and
- Your choices and rights regarding privacy and access to Personal Information about you
De-identified data: We may use privacy-enhancing and technical protection measures like de-identification to prevent data from being reasonably associated with you or your vehicle. When we de-identify data, we take reasonable steps to help ensure that the de-identified data is not re-identified and require the same commitment from any third parties to which we disclose de-identified data. De-identified data is not Personal Information.
What this Privacy Statement covers
GM affiliates: Our Privacy Statement covers Personal Information that GM collects online and offline across all GM brands of products, services, websites and apps. When we say GM and OnStar, we mean General Motors Overseas Distribution, a subsidiary of GM U.S., and OnStar Arabia, a subsidiary of OnStar U.S., along with their affiliates and subsidiaries operating in the United States, Africa, and the Middle East. These include brands like Cadillac, GMC, Chevrolet, OnStar, and ACDelco.
What This Privacy Statement Doesn’t Cover
Certain GM affiliates: This Privacy Statement does not apply to products or services offered by Cruise. Please review Cruise privacy statement available on its website.
GM dealers: Dealers that sell or lease GM vehicles are separate legal entities from GM with their own privacy practices. This Privacy Statement does not apply to any GM dealer and its collection, use, or sharing of Personal Information. We encourage you to contact your GM dealer if you have questions about its privacy practices.
Third-party services: Through the use of GM products and services, you may be able to access third party services, applications, and websites not offered or controlled by GM. These may be available to you on your vehicle, such as your carrier data plan, navigation services, or apps available to download such as through an app store on your connected vehicle. We recommend that you review the privacy disclosures and permissions of these third-party services before using them or providing Personal Information to them. Unless otherwise expressly stated by GM, this Privacy Statement does not apply to your use of these third-party services or any Personal Information third-party services may collect, use, or disclose.
GM employees and candidates for employment: Candidates for employment at GM have a separate privacy statement and should visit https://search-careers.gm.com/en/privacy/ to learn more. Current and former GM employees can find the privacy statement applicable to their relationship with GM on the company intranet site or via their human resources representative.
Personal Information we collect
GM offers a variety of products, apps and services. GM may collect Personal Information directly from you or automatically through your interaction with our products or services or we may receive Personal Information from: dealers, licensors, service providers, business partners, advertising platforms or third-party sources. For example, GM collects Personal Information about you when you:
- Interact with us online, including while researching and shopping for products and services, engaging with our call centers, interacting with your GM account, interacting with email or other marketing and promotional activities
- Buy or lease a GM vehicle from GM dealers
- Have your vehicle serviced by a GM dealer or other business that you may use to maintain or service your GM vehicle
- Enroll in OnStar and use OnStar services
- Use other products and services GM develops, including our myChevrolet, myGMC or myCadillac vehicle mobile apps (Vehicle Mobile Apps)
We may combine information that we receive from various sources, including third-party sources, with information you provide and use or disclose it for the purposes identified in this Privacy Statement.
The types of Personal Information that GM collects about you when you interact with us include:
Cookies & Tracking Technologies
GM may use tracking technologies, such as cookies and pixel tags, on our websites, applications, email messages and advertisements, sometimes across devices, to gather information about your visit, such as your activity in our Vehicle Mobile Apps, browser type, IP address, pages visited, activities conducted on the page, and the day and time of your visit.
The tracking technologies we place in our emails help measure the effectiveness of our email campaigns by identifying the individuals who open or act upon an email message, when an email message is opened, how many times an email message is forwarded, the type of software, device, operating system and browser used to deliver the email, and any URL accessed through our email message.
We use and disclose the information collected by these tracking technologies, in some cases together with other information that we collect online and offline about you, for the purposes described in this Privacy Statement, including to help us reach you on third-party advertising networks. The third-party advertising networks and other businesses who operate some of these tracking technologies may also compile information about you that is used to personalize ads delivered to you on third-party websites.
Event Data Recorder (EDR) Information
Vehicles are required to include EDR systems that capture details in the event of an accident. GM does not collect Personal Information from your vehicle’s EDR system without your consent. For additional information about EDR data, please see your owner’s manual.
How we use this Personal Information
The Personal Information GM collects may be used for the following purposes:
Connected vehicle Personal Information uses
When you enroll in OnStar, GM may use Driver Behavior Information, precise Geolocation Information, and Camera Images for the limited purposes outlined below.
Disclosing Personal Information
We may disclose Personal Information within GM, including to GM affiliates. We also may disclose Personal Information to the following categories of third parties:
- To GM dealers and their service providers to deliver or to promote products and services to you and to GM licensees; however, transaction information will not be provided to GM dealers
- To our service providers who work on our behalf and who do not have an independent right to use the Personal Information, such as companies that administer our contests and promotions, host or operate our websites, send communications, perform data analytics; or process, store, or manage credit card information
- To companies which GM enters into business or marketing arrangements, such as third-party advertising networks
- To fleet owners, dealers or rental car companies, for service or maintenance of their vehicles that you may use
- To emergency service providers and roadside assistance providers to deliver related services and to protect your safety or the safety of others (for example, to help you in an emergency)
- To wireless service providers, to deliver cellular or Wi-Fi connectivity to your vehicle
- To third parties where you have chosen to receive a service from them or authorized them to request data from GM To third parties for research and development purposes (such as university research institutes for improving highway safety)
- In connection with the sale, transfer or financing of a GM business or its assets, including any such activities associated with a bankruptcy proceeding
- As required or permitted by law, such as to comply with a civil, criminal, or regulatory inquiry, investigation, subpoena, or summons by federal, state, local, or other governmental authorities
- As permitted by law, such as (a) when we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others, (b) to prevent, detect, protect against, or respond to security incidents, identity theft, fraud, harassment, malicious or deceptive activities, or other illegal activity, or preserve the integrity or security of systems, (c) to investigate, establish, exercise, prepare for, or defend legal claims, or (d) to conduct screening to ensure you are not on any government list of restricted parties
Connected vehicle Personal Information disclosures
When you enroll in OnStar, GM may disclose Driver Behavior Information, precise Geolocation Information, and Camera Images collected from the vehicle for the limited purposes outlined below.
Sharing or transferring your connected vehicle
The nature of our connected vehicles means that there may be circumstances where you might let someone else use a product or service that we provide to you (for example, you enrolled your vehicle in OnStar and then let someone else drive the vehicle). It is important that if you do let someone else use one of our products or services that you inform them of this Privacy Statement and of the privacy choices that you have made.
If you sell or otherwise transfer your vehicle, we strongly encourage you to delete all Personal Information (such as contacts, address searches, saved map addresses, or preferences) from the vehicle and contact us to transfer or cancel your account. If you do not delete this Personal Information, it may remain in the vehicle and may be accessible to future users of the vehicle. For instructions on how to delete Personal Information from your vehicle, please refer to your owner’s manual.
Marketing and communications
GM uses Personal Information to market and communicate with you. You can adjust these preferences or access and update your details as described below.